A Cup 4 A Cup
Think frozen yogurt can’t change the world? Think again.
Sure, it’s a fun, fanciful treat. But we also believe our yogurt can help others around the world, even if they never visit a bloop store or taste our flavors. Our “A Cup 4 A Cup” initiative provides a cup of clean drinking water to a person who needs it every time you buy a cup of bloop yogurt. We are committed to donating 5 cents for every cup of yogurt you buy with the hope that each year, each store will raise enough funds to dig a well through Charity: Water. Our donations to Charity: Water allows you and I to give one of the most basic necessities to a person we will likely never meet but have the chance to impact through the simple act of enjoying frozen yogurt.
Kinda makes you look at your bloop cup differently, doesn’t it?
Our goal is that each bloop store will donate enough each year to buy 1 well that will provide water for the next 20 years for 250 people in places around the world where curable diseases can be prevented by simply having clean, safe water to drink. One-hundred percent of bloop’s donations to Charity: Water go directly to this mission—no administrative fees or operating expenses are taken out. Visit bloop’s Charity: Water page here for more details.
For us, this simple concept is part of living out what we believe and what we are called to do. We hope you will join us in bloop’s quest to turn a first world treat into a third world necessity.
Better Yogurt for a Better Reason.
For every cup of yogurt you buy
we give a cup of water to
someone who is thirsty!